Tom Dixon portrait by Timba Smits for Courier Aug/Sep 2016

Design Retail

Tom Dixon’s commercial blueprint

How did a bass player in a funk band become the poster boy for British furniture designers? Tom Dixon’s £600 Melt pendant lights were the best-selling branded items at John Lewis in the run-up to Christmas last year. Middle England followed boutique hotels and upmarket restaurants in falling for Dixon’s products, which have become a shortcut for people looking for …